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In for the Sale

Courtesy of Pixabay.com

How to Draw Potential Homebuyers and Close the Deal

Selling a home can be stressful, so it’s understandable if you want to lure in potential buyers by the droves and finalize that sale as quickly as possible and at maximum value. That requires some expert tactics and a bit of elbow grease to pull it off. Success is more likely if you make the right moves:

Adding a Coat

Besides increasing the value of your home by up to 5 percent, a fresh exterior paint job could also make the house appear larger if the right colors are used, thus attracting more buyers and increasing your odds of a quick deal. Protect Painters suggests selecting neutrals, whites or creams with brighter colors for the trim and frames.

Redoing the Floors

Once that project’s done, take a look at what you’re walking on. It turns out that buyers prefer certain types of floors depending on the room. Hardwood and tile are by far the most popular materials for kitchens, getting the nod among 90 percent of homeowners polled by Massachusetts Real Estate News. For bedrooms, it’s hardwood once again with carpet in a close second. Pay close attention to trends, as this could all change in one season. It’s also important to keep your floors exceptionally clean, no matter their material. If you don’t have one already, invest in a quality cordless vacuum, which is lighter and more portable than other models and is much smaller, making it easier to hide during showings.

Brightening Up

Although you can’t make rooms larger, you can make them appear so through effective lighting, and that could make all the difference between a visit and a done deal. Some tips include using multiple light sources such as floor lamps and table lamps in the same room to cast shadows out of dark corners. Wall lights and pendants serve the same purpose.

Deep Cleaning

Once the renovations are finished, it’s time to get rid of unsightly stains and repellent odors that could turn buyers away. Much more than just a sweep and mop, deep cleaning involves scouring behind large appliances and under sinks (another reason a good vacuum cleaner is a sound investment). Your first step? Eliminate clutter. And don’t forget the refrigerator, which may generate a funk you don’t notice because you’re used to it.

Adding Curb Appeal

Get potential buyers hooked while they’re driving by for their first look. The exterior paint job was an excellent first step, but there’s more work to be done to generate real curb appeal. Before you begin the job, have a walk around the outside as if you were looking at someone else’s house. You may notice room for improvement right off the bat. House numbers and mailboxes could almost always use some sprucing up.

Finding the Right Agent

Agents can help you get the best return on your investment and find qualified buyers quickly and efficiently. Begin your search with referrals, then interview at least three before settling on one. Remember to work together in setting a competitive price and time to hit the market, which is during the spring season in most places.

Promoting Online

You can begin attracting potential buyers even before finding an agent by putting your house on the market online at a number of real estate websites, and you’ll expand your target audience by posting on as many as possible. Focus on the best features when writing the description, then back it up with some professional photographs or even a video tour.

Setting the Stage

Visits are where all of your hard work comes together, so you’d better be sure that your house is wearing its Sunday best. That’s where staging comes in, and the devil is in the details. After you’ve removed unnecessary items of furniture so spaces look larger, you’ll want to make a strong visual impact by moving around accessories to add a splash of color where needed. If you’re not sure where to start, working with a professional home stager could be a lifeline to finding a buyer for your home.

Following these steps should have the buyers lined up and ready to sign on the dotted line. It’s up to you to finish the deal.

 

About our Guest Author:

Suzie Wilson is an interior designer with more than 20 years experience. What started as a hobby (and often, a favor to friends) turned into a passion for creating soothing spaces in homes of every size and style. While her goal always includes making homes look beautiful, her true focus is on fashioning them into serene, stress-free environments that inspire tranquility in all who enter. The Ultimate Guide to Prepping Your Home for an Open House is filled with tips, tricks and other advice based on Suzie’s years of experience in interior home design that will set you up for success.

 

*As any linked websites are outside sources, I apologize if any link becomes inactive in the future.

Make it Shine

Courtesy of Unsplash.com

How to stage your home for an open house:

Selling a home is a challenge for anyone, but trying to sell it fast and for the most amount of money takes a little extra finesse. If you’re having an open house, it’s kind of like a first date. You want your home to look its best and show its best qualities in hopes of finding a potential mate. Except that your buyer is going to look at everything, warts and all, so you need to make sure it’s in tip-top shape.

Consult with your real estate agent about the home and what needs to be done to make it shine. Then get to work.

  1. Clean, clean, clean. Your home should be spotless: the counters shining, the floors pristine, the windows crystal clear and the blinds dusted. Scrub all the grout and shampoo the carpets. Leave no corner uncleaned.
  2. Remove clutter. This doesn’t just mean you should clear off surfaces. Remove about half of your stuff from the home so that it looks more spacious. If you have to rent a storage facility, then do so. It will be worth it.
  3. Fix it up. Fix issues that can distract buyers such as leaky faucets, burnt out bulbs, loose knobs, broken tiles, squeaky hinges and even worn toilet seats. These little touches can make a difference.
  4. Don’t forget the closets. Make sure all your closets are organized.  Remove some of your clothes so that they don’t look crammed full. That gives the illusion of more space. If your closets are stuffed to the brim, the potential buyer will think there isn’t enough storage in the home.
  5. Work on the outside. Plant flowers, weed the garden, add mulch, clean up and add patio furniture to the front porch and touch up paint. This will make the outside inviting. Don’t forget the backyard, too. Your buyers want to imagine summer garden parties and relaxing by the fire pit. Clean it all up and make it look ready to use.
  6. Remove pets. Board your pets or have them stay at a friend’s house for the day. Remove evidence of pets from the home, such as leashes, bowls, beds and old toys. Have a neighbor come in to sniff around and identify odors. Buyers don’t want pet smells in the home.
  7. Clean up the kids’ rooms. Don’t leave toys lying around. Make them look like a gorgeous showplace, like your kids are the cleanest, most well-mannered children on the planet. Buyers want to imagine their children’s rooms looking this way, too.
  8. Stage the dining room. Set the table like you’re having a party that evening. Not with food, but with your best china and centerpieces. Get a pretty, but neutral, tablecloth and make the dining room look beautiful.
  9. Stage extra bedrooms. If you’re using a bedroom for storage, clean it out and put some furniture in it. Borrow or rent some, if necessary. People want to see what it could be, and extra rooms mean a space for guests, not junk.
  10. Depersonalize. Remove photos of family, friends and pets. Remove anything that might suggest a political leaning, posters, postcards or other clutter.

Now that you’ve clean and readied your house for an open house, find something else to do for the afternoon. Go out of town, go shopping or visit a spa. Let your real estate agent handle the open house and make a sale. When your house sells for more money than you imagined, you can rest easy knowing that you made it happen.

 

About our Guest Author:

Suzie Wilson is an interior designer with more than 20 years experience. What started as a hobby (and often, a favor to friends) turned into a passion for creating soothing spaces in homes of every size and style. While her goal always includes making homes look beautiful, her true focus is on fashioning them into serene, stress-free environments that inspire tranquility in all who enter. The Ultimate Guide to Prepping Your Home for an Open House is filled with tips, tricks and other advice based on Suzie’s years of experience in interior home design that will set you up for success.

 

*As any linked websites are outside sources, I apologize if any link becomes inactive in the future.

The Smell of Cookies

Courtesy of GettyImages.com

Courtesy of GettyImages.com

Have you ever wondered why realtors, designers and home stagers suggest baking cookies for your open house?

There are a lot of tips and tricks for making your open house guests feel more at home and therefore more likely to want to purchase your home, and baking something sweet is definitely one of them.

The purpose is twofold. Many would just believe that it is nice for guest to have something to munch on while browsing through your home; however, going to the store and buying cookies from the bakery just doesn’t have the same affect. This is because the second factor of baking cookies to create an inviting atmosphere is the smell.

Believe it or not, our sense of smell is actually located in the same portion of the brain that affects emotional memories and creativity. Studies have shown time and time again that smells can actually trigger long lost memories. Many people have joyful memories associated with food, as food is often the center of cheerful life events, such as holidays with the grandparents, birthday celebrations, etc. Baking cookies can actually trigger those happy memories and can create an emotional sense of calm, comfort and belonging, making your house feel like their home. And inevitably, making your house feel like their home is how you get it sold.